We live in a society that is built around an idea that rewarding something - usually with money - will motivate people, and punishing something - again usually with money - will discourage them.
So why do people have a hard time motivating themselves to do better at work - even though they are going to receive a hefty bonus?
Perhaps you have a problem figuring out why is it so hard for you to be motivated? Or you're a business owner/manager - and you are trying to figure out what you can use to motivate your workers?
You should check out this information packed - science backed, 10 minute presentation. It will show you how motivation really works and why bonuses don't always work - at least when it comes to work that requires using your brain.
The second - longer presentation, lasting some 40 minutes, goes into more details - but it's the exactly same speaker, telling the same story - giving more details and samples of studies and companies.
I've had business ideas in the past - and even though they were good business models, and could bring me nice money - I was just not that motivated about them. Now I realized why - money itself is not enough - not when it comes to motivating smart people.
What do you think about it? Does it finally make sense to you?